Bank Marketing Forum


  
Wednesday, November 16, 2022 10:00 AM - 2:00 PM   iCalendar Central Standard Time

Virtual | May 11, November 16, 2022 - 10:00 a.m. to 2:00 p.m.

Provides a platform and opportunity for Marketing staff to exchange ideas freely, dissect problems and discuss vital issues with peers. You will have the opportunity to discuss industry trends and challenges as well as review a wide-range of developments that affect bank marketing strategies, tactics and results.

Agenda

10:00 am – 11:30 pm        Introductions & Discussion on Digital, Data, and Personalization

11:30 pm – 12:00 pm        Lunch

12:00 pm – 2:00 pm         Discussion on Remaining Topics

Topics & Questions

•    Digital is Here to Stay
•    Data: Use it Like You Mean It 
•    Power of Personalization 
•    Video Marketing
•    Client Onboarding to Increase Loyalty
•    How to Collect Data Without Using Cookies
•    Getting the Message Out About Fraud Prevention
•    Building Trust
•    Personification
•    The Importance of Content Marketing

Facilitators – Cheryl Knirlberger, LKCS and Brett Jackson, Systemax

Fee Per Person 
Members Only $200

Substitutions Permissible